The “Inappropriate Heading Content Check” evaluates whether any heading element does not provide a meaningful, descriptive content.
Example outcome
I found 1 heading whose content is only composed by an image without the alt attribute, i.e. without any textual equivalent alternative.
Impact
Visual Impairments: Screen readers cannot announce the heading’s purpose if the image lacks alt text—making that section a mystery.
Motor Impairments: Users navigating via keyboard or assistive devices rely on headings to skip between sections—they can’t effectively do this if headings are invisible to them.
Cognitive Disabilities: Icons or images without accompanying text can confuse users who rely on clear cues for navigation.
Neurodivergent Disorders: Headings support cognitive organization. A non-descriptive image heading disrupts understanding and focus.
Fixes
To address inappropriate heading content:
Locate the heading inappropriately defined.
If it is only composed by an image, include a meaningful alt text.
When possible, use text inside headings and opt whether to include a decorative image.
If applicable, make sure to use a meaningful and concise heading text.